Portfolio: Cannery Row

Cannery Row

Cannery Row is the premier tourist destination of California's Monterey Bay, and is home to some of the most prominent and successful retail locations on the Monterey Peninsula. Each year 4-5 million visitors from all over the world come to Cannery Row, learning about its maritime heritage and the heady Steinbeck days, visiting the Monterey Bay Aquarium next door, and shopping at its unique stores.

Our redesign of the site brought Cannery RowÕs charms to online visitors. Cannery Row's many merchants also benefit from the redesign. Our UniDox application allows site managers to immediately add or edit merchant profiles. At the same time potential merchants can search the site databases to investigate available floor space. "We're delighted by our new website," enthuses Diane Mandeville, Director of Marketing for the Cannery Row Company, which manages Monterey's famous street. "It beautifully depicts what a wonderful vacation spot Monterey is and helps visitors thoroughly plan their trips in advance. The site is also easily maintainable, insuring our merchant's pages will always be up to date.